About Profile Prospecting Ltd
The UK’s Telemarketing Specialists

How it started
How Profile Prospecting Began
Founded in 2014 by Riffaat Powell, Profile Prospecting Ltd was born from a vision to redefine telemarketing. After more than a decade of experience managing a national telemarketing firm in Birmingham, Riffaat recognised an opportunity to offer clients something truly different: a results-driven, quality-focused approach to lead generation that prioritises genuine connections over volume.
Under Riffaat’s leadership, the company quickly became a trusted partner for businesses across the UK. Her philosophy, combining meticulous research, tailored strategies, and human expertise, attracted clients from industries as diverse as manufacturing, insurance, energy, automotive, and health & safety. Today, Profile Prospecting stands as a testament to her belief that meaningful relationships drive lasting success.


What sets us apart
Our Expertise
Over the past two decades, Riffaat has built a tight-knit team of specialist telemarketers who share her commitment to excellence. Together, they bring over 100 years of collective experience, delivering bespoke solutions that have generated upwards of £350 million in client revenue. At our core, we’re about more than just numbers, we’re about helping businesses grow through trust, precision, and a relentless focus on quality.
See what our clients have to say
Client Reviews and Testimonials
What We Do
Our Services
For over 30 years, Profile Prospecting has been helping UK businesses generate consistent new revenue through targeted, high-quality B2B lead generation, database cleansing, market research and appointment setting. We’re not just about making calls; we’re about understanding your business inside and out, to connect you with the right prospects.






Speak to Someone
Let’s Chat
Whether you’re looking for support with lead generation, appointment setting, or simply want to understand how our team works, just fill in our contact form and we’ll be in touch.
There’s no pressure, we’re happy to walk you through what we do, how we can help, and what to expect if you decide to work with us.